MISSION & VISION

The strategy-making, strategy-executing process,.

1. Developing a strategic vision, mission and core value
2. Setting objectives
3. Crafting a strategy 
4. Executing the strategy
5. Monitoring development, evaluating performance and initiating corrective adjustments

TASK 1

Developing a strategic vision, mission and core value

So, what is mission? and what is vision?

MISSION

describes its purpose and its present business.

"what we do?," "why we are here?", and "who are we?".

While,

VISION

long term planning for future

Value?

Belief, traits, and behavioral norms that company personnel are expected to display in conducting the company's business and pursuing its strategic vision and mission.

TASK2

Setting objectives

A target, a goals to achieve by an organization.

TASK3

Crafting a strategy to achieve the objective and company vision.

Refer on "how?".

A STRATEGIC VISION + OBJECTIVES + STRATEGY
= A STRATEGIC PLAN

A strategic plan must have a commitment to allocate resources to the plan and specific a time period for achieving goals.

Lays out its future direction and business purpose, performance targets and strategy.

Corporate strategy (multi business level)- on how to improve company performance or gain competitive advantages by managing  a set of business simultaneously.

Business strategy (single business level)- on how to improve company performance or gain competitive advantages in particular line of business.

TASK4

Executing the strategy.

TASK5

Monitoring development, evaluating performance and initiating corrective adjustments.

A company's vision and mission, as well as its objective, strategy, and approach to strategy execution are never final, managing strategy is an ongoing process.